Referred to as “The premier upscale dispensary,” Abide recently opened at 1963 Iroquois St.
“Everyone at Abide has extensive training and knowledge about the cannabis industry,” said Malan. “One of our partners, Jerred Kiloh, has been in the business for over 15 years, including seven years running a successful cannabis dispensary in Los Angeles. He has instructed our staff so they’re extremely knowledgeable.”
All 15 of Abide’s employees are considered consultants, which includes three managers and 12 “budtenders.” Before opening the dispensary, each of their cannabis brands provided training classes. The products offered in the store are sun-grown from different appellations in California.
“Our mission is simple: to provide our patients with the highest quality cannabis products, at a fair price, from a compassionate, professional, knowledgeable staff,” writes Malan in an email. “With our understanding of cannabis’s medical properties, terroir variations and terpenes in our strains, we are your Napa cannabis sommeliers.”
Using the same terminology as the wine industry is deliberate, said Malan. “We hope to start a Certified Cannabis Sommelier program in the future. From analytics and market demography, we know cannabis will complement the wine industry. We picture visitors going to a spa or dinner and stopping by to buy one of our products to enjoy later. Besides experiencing wine and fine food, they will use it before or after to make their trip better.”